Custom Channel Letters Southfield

Channel Letter Signs in Southfield, MI

For businesses looking to strengthen their brand’s presence, a wide variety of sign options will make a difference. A key sign type to include in your brand strategy is illuminated signage, specifically channel letters. This bright, vibrant signage is designed to stand out and help get your brand noticed by your target audiences. Allow the professional team at SignScapes to guide you in developing these impressive signs for your business.

What are channel letter signs? Channel letters are custom-made, three-dimensional letters for signs. Channel letter signs are generally illuminated. Channel letter signs that are not illuminated are usually called dimensional letter signs. Both signs will be effective in spreading your brand message. During your consultation with our sign experts, we’ll walk you through your options and recommend the signs that are best suited for your objectives.

Uses for Channel Letter Signs

Channel letter signs are most often used externally, though they are occasionally used indoors. Because channel letter signs are illuminated, they generate more impressions than non-electric signs. A channel letter sign promoting a Southfield, Michigan, bar will stand out in all weather conditions.

Here are some of the ways you can use channel letters in Southfield to make your business shine:

  • Promote your brand 24/7: The illumination in outdoor sign letters makes them easily noticeable, even from a distance. You’ll be able to effectively market your business around the clock and even in poor weather.
  • Mark your location: Help new customers find your business with a prominent, illuminated sign. Your sign will also unlock opportunities for connecting with prospects by piquing their interests and letting them know what your business is about and where you’re located.
  • Stand out from the crowd: If you’re located in a busy area or multi-tenant complex, letter signs outdoors will help you stand out. Your illuminated signs will command attention over generic, unlit signs, drawing more attention for your business.
  • Showcase your unique brand: A custom approach to developing your letter signs for business will further set you apart. Our sign experts will work with you to capture your unique brand details on your sign, such as your company’s specific fonts, colors, logo, and more details to create an impactful, one-of-a-kind marketing tool.

Types of Channel Letter Signs

Common materials for channel letter signs include different types of plastic and metals, such as aluminum, stainless steel, copper, brass, and more. Channel letter signs can be installed directly on the surface of a wall or mounted on a raceway or wireway that is attached to the wall. A raceway is a type of mounting structure that also houses the electrical components of the sign. A wireway is similar but typically contains only wiring, making them thinner than raceways.

You also have more options when it comes to the lighting style of your illuminated signage letters:

  • Back Lit: These signs feature lighting at the back of the sign that creates a unique halo lighting effect around the letters.
  • Front Lit: These signs are illuminated from the inside so that the face of the letters is brightly lit.
  • Combination: These signs feature both front- and back-lit lighting styles for a powerful lighting approach that’s designed to get noticed.
  • Open Face: These are like front lit signs but without the front face on each letter. As the name suggests, the letters are “open” to expose the lights within, which creates the effect of a neon sign.

If you’re not sure which installation method, mounting structure, or lighting style to choose, allow us to guide you. Our team of sign experts is well-versed in the various options and will offer their professional recommendations on which combination of signage features will be perfect for your business.

Why Choose Us for Channel Letter Signs in Southfield, MI?

No two channel letter signs are the same. The channel letter sign needed for a Southfield retail store will be different from the one needed for a Southfield restaurant. SignScapes can make them all.

We are experienced in serving a variety of industries and we look forward to learning more about your business and your signage needs. You can be assured that we offer complete support for developing letter signs outdoors. Everything from the initial consultation through to design, manufacturing, and installation will be managed by our team.

Benefits of Choosing us for Channel Letter Signs in Southfield, MI

Our channel letter signs are eye-catching and durable. If you manage a business in Southfield, or nearby in Michigan and would like to learn more about channel letter signs, please contact us.

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