Channel letters are custom-made, three-dimensional letters that on their own are self-contained letters, but when put together create a sign. They make great storefront signs because they are illuminated, giving you optimal visibility. The more people that see your sign, the better chance there is they will enter your shop, making an illumination option ideal.
If you are looking for a reliable channel letter sign company in Detroit, Michigan, then look no further. SignScapes is ready to tackle any job put in front of us with the goal of coming up with the perfect signage solution for your business.
Storefront Channel Letters & Lit Shape Signs
Channel letter signs are most often used externally, though they are occasionally used indoors. You can have block channel letters that aren’t illuminated for your indoor storefront if you are looking for a way to attract the attention of a younger crowd.
Outside, channel letters work great as illuminated storefront signs. They are a playful way to add lighting to your storefront compared to a more traditional illuminated cabinet sign. Because channel letter signs are illuminated, they generate more impressions than non-electric signs. Self-contained lit shape signs—like channel letters—designed to promote businesses in Detroit, Michigan, which will stand out in all weather conditions, and shine at nighttime.
Types of Channel Letter Signs
Common materials for channel letter signs include different types of plastic and metals, such as aluminum, stainless steel, copper, brass, and more. Channel letter signs are installed on either a raceway or wireway. A raceway is a type of mounting structure that also houses the electrical components of the sign. A wireway is similar but typically contains only wiring, making them thinner than raceways, which makes your letters appear as if they are floating.
There are four main types of channel letters:
Front-lit Channel Letter signs: The most commonly used type of channel letter signage, these signs are lit up from the front which gives them excellent visibility. This could include contour channel letters, which are not freestanding letters on their own, but a sign that is created in one piece.
Backlit Channel Letter Signs: Also called reverse channel letter signs, or halo lit (because of the effect they create), these signs are lit up from behind. The glow comes from the back of the letters creating a halo-like look that is warm and comforting and works great if the business you run has dim lights inside your walls as well, or if your storefront already has great lighting.
Front and Backlit Channel Letters: Enjoy the power of having your sign lit up from both sides and take advantage of maximum visibility while still retaining a halo effect.
Open Face Channel letters: Neon channel letters with light emitting directly from the face of the letters are also an option to consider. Open-face channel letters use neon lights instead of LEDs, which makes them light up in a unique way.
Uses for Channel Letter Signs
Channel letter signs are most often used externally, though they are occasionally used indoors. Because channel letter signs are illuminated, they generate more impressions than non-electric signs. A channel letter sign promoting a Detroit, Michigan, bar will stand out in all weather conditions.
What We Do for You
When you work with us, you have a dedicated and reliable team on your side. We strive to provide the best customer service possible and to hit our deadlines, keeping you in the loop of any issues we run into along the way.
Remember, no two channel letter signs are the same. The channel letter sign needed for a Detroit retail store will be different from the one needed for a Detroit restaurant. SignScapes can make them all.
Our channel letter signs are eye-catching and durable and we are ready to put our experience to work for any business in Detroit, Michigan, and beyond, that requires proper service. If you would like to learn more about channel letter signs, or any other signage solution you think would be beneficial for your business, contact us through our web page or call us at 248-354-8346.
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Channel letters are a type of illuminated sign. They make excellent storefront signs to boost your business visibility. They will help generate more impressions for your business and command attention in poor weather conditions and at night. Connect with us to learn more about implementing channel letters for your business.
Get in touch with us to discuss the anticipated lifespan of your signs specifically. As a full-service sign company, you can rely on us to not only provide quality signs but also sign maintenance. We recognize that signs will need maintenance and repair to keep them looking great over time. With our maintenance and repair services, we’ll work to support your sign’s quality and longevity.
Reach out to us to learn more about your options for the depth of channel letter signs. We’ll also discuss with you the signage types available, including front-lit signs, back-lit signs, both front- and back-lit signs, and open-face channel letters. We’re happy to walk you through your options and offer our recommendations on the most impactful sign type to suit your needs and your budget.
Yes. There are four main types of channel letters. First, front-lit signs are lit from the front to offer excellent visibility. Second, back-lit signs are lit from behind, giving off a halo-like look. Third, signs that are both front- and back-lit will offer the most visibility for your business. Fourth, open-face channel letters feature neon lights for a unique look.
Channel letters can be crafted in specific colors, fonts, and styles to suit your needs. This gives you the opportunity to receive custom signs that reflect your brand to help people remember your business. Through our consultation and design services, we’ll support you in bringing your custom signage ideas to life.